naming resources

Real Leaders Don't Do Focus Groups by Dan Pallotta on HBR

What does your name mean in other languages?

Online translators/lookup: Google translate / Logos.it / Wiktionary

Paid services: Traveling Brand / Lingo24

Trademark/IP attorneys: The major Intellectual Property law associations, INTA and AIPLA, require membership to search their directories. If signing up is too much of a hassle, try Barnes & Thornburg or Trevor Caudle Law. It shouldn’t be too hard to ask around and find a well-referenced trademark attorney. Make sure you have a clear idea of the costs and timing involved. As always, only work with someone you're comfortable with.

Obscure lists: Cigar brand database / Secret Service codenames / Dr. Seuss characters / Old English occupations / Auto color library / Birds of India / Hero Imaginorium / Cross-linguistic onomatopoeias / LSU Cajun glossar

(These links can break sometimes—let me know if something isn’t resolving)

Useful articles if you’re stuck: How to select a URL without going insane by Ben Weis / Renaming, like naming only harder / How to be good at naming by Ben Weis / So you want a name that does everything / Every naming-related picture I’ve taken so far this year

run studio run resources

Sample time tracking sheet

Sample mutual n.d.a.

Sample employee review